Be it a man or women, everyone tends to overlook ‘gossips’, but at the back of the mind, everyone becomes impatient to hear the new-news. Do you know that ‘internet gossips’ are 20 times more effective than the television and the print media?
You might agree with me that mouth publicity is like a ‘God’ for us – for all we entrepreneurs. Apart from being cost effective, it can be said that they have almost 100% convert ratio, I can dare to say that. Internet, the leading advertising media, has found out the modern way of gossiping – the way that works wonder for marketers. Many advertisers have realized the power of ‘internet gossiping’. After a series of researches they have found a perfect formula to hit the bulls-eye!
Internet social media provides this wonderful opportunity. Furthermore, once you know the right technique, you can bestow the benefits of free-advertising and earning lots of money. Just to name few, Facebook, Linkedln, MySpace, etc are the most popular internet social media websites. Apart from them there are loads of communities and groups where you can join and publicize your product. You can chat and talk with many online users, share your thoughts and exchange information with individuals of similar thoughts. The greatest benefit is that it is almost free and you can do it from your office while you are working and managing your company. Isn’t it interesting?
Online community marketing and social network marketing turns the customers into advocates. Many non-intrusive activities, conversations, forums, Wikis, blogs and other online tools helps in empowering the communication between the social network and the community users.
A billion dollar trick –
Once you’re there, remember, you have to avoid marketing!!! That’s right; avoid direct marketing tricks, ploys and slogans. You should publicize your product with the exchange of information, forums, facts and tips. Once you gain your customers’ trust and respect, he will advertise your product with other customers and groups and so…
Well, there’s lot more to tell, in fact this field is very deep and very vast. If you need an honest answer to your queries (without a slightest essence of marketing), then you can get in touch with me anytime. I always welcome enthusiastic entrepreneurs. Cheers for now!
Why don’t most of the small businesses survive? After much research and discussions, I found the answer. Most of them still follow the same old-fashioned leadership techniques – the ‘leadership-myths’.